Cookie Declaration
Last updated: February 10, 2026
This page lists every cookie and local-storage item used on magicalwaxing.com. Cookies in the Statistics and Marketing categories are only activated after you give explicit consent via our cookie banner. You can change your preferences at any time by clearing your browser cookies and revisiting our site.
Necessary
Always activeThese cookies are essential for the website to function and cannot be switched off. They are usually set in response to actions you take, such as setting your privacy preferences or filling in forms.
| Cookie | Provider | Purpose | Expiry | Type |
|---|---|---|---|---|
| mw_cookie_consent | magicalwaxing.com | Stores your cookie consent status (accepted, rejected, or custom). | Persistent (localStorage) | localStorage |
| mw_cookie_consent_ts | magicalwaxing.com | Stores the timestamp of when cookie consent was given. | Persistent (localStorage) | localStorage |
| mw_cookie_prefs | magicalwaxing.com | Stores your individual cookie category preferences (necessary, statistics, marketing). | Persistent (localStorage) | localStorage |
Statistics
These cookies help us understand how visitors interact with our website by collecting and reporting information anonymously. They are only set after you consent.
| Cookie | Provider | Purpose | Expiry | Type |
|---|---|---|---|---|
| _ga | Google Analytics | Distinguishes unique users by assigning a randomly generated number. Used to calculate visitor, session, and campaign data. | 2 years | HTTP cookie |
| _ga_* | Google Analytics | Used to persist session state across page requests. | 2 years | HTTP cookie |
| _gid | Google Analytics | Stores and updates a unique value for each page visited. Used to count and track pageviews. | 24 hours | HTTP cookie |
| _gat | Google Analytics | Used to throttle the request rate to Google Analytics, limiting data collection on high-traffic sites. | 1 minute | HTTP cookie |
| _clck | Microsoft Clarity | Persists the Clarity user ID and preferences, such as whether the user has opted out of tracking. | 12 months | HTTP cookie |
| _clsk | Microsoft Clarity | Connects multiple page views by a user into a single Clarity session recording. | 1 day | HTTP cookie |
Marketing
These cookies may be set through our site by advertising partners to build a profile of your interests and show you relevant content on other sites. They do not directly store personal information but uniquely identify your browser and device.
| Cookie | Provider | Purpose | Expiry | Type |
|---|---|---|---|---|
| (none currently) | — | No marketing cookies are currently in use. This category is reserved for future integrations. | — | — |
How to manage cookies
Via our banner: When you first visit our site, a cookie banner lets you accept all, decline non-essential, or choose individual categories.
Change your mind: Clear your browser cookies for this site and refresh the page — the banner will reappear so you can update your choices.
Browser settings: Most browsers let you block or delete cookies. Check your browser's help pages for instructions. Note that blocking necessary cookies may affect site functionality.
For more information, see our Privacy Policy. If you have questions, contact us at hello@magicalwaxing.com.